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Vintalogy
                                                                                von • by Enorme Studio, ES-Madrid

                                                                                www.enormestudio.es



                                                                              Vintalogy from Madrid specializes in selling second-hand de-

                                                                              signer clothing and enjoys cult status particularly among young

                                                                              fashion aficionados living in the Spanish capital. They now find

                                                                              their trusted second-hand shop at three locations in the metrop-

                                                                              olis. The newest store was opened at the beginning of the year on

                                                                              Calle Barceló on the northern edge of the city centre. Its design

                                                                              was entrusted to Rocío Pina Isla and Carmelo Rodriguez Cedillo

                                                                              from the architectural firm Enorme Studio. The architects used

                                                                              commercial shell construction materials and corresponding tools

                                                                              to decorate the two-level salesroom. Displays, cash desks and

                                                                              shelves are built from vertically perforated clay blocks. Painter's

                                                                              trestles, screw clamps and shovels all painted white were "con-


                                                                              verted" into clothes rails and other displays for textiles. Conclud-
                                                                              ingly, the architects also came up with a suitable staging for the


                                                                              final photo shoot – with construction workers in blue protective

                                                                              suits, breathing masks and safety goggles! Here and on the pages

                                                                              032/033 and 054/055 we show photographs from this series.


























                                                                             Foto: Javier de Paz García
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