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Blues in the Night
von • by Martin Reznik
www.martinreznik.com
Something entirely different for a change: To present his furni-
ture designs for the Knoll International and the Desalto brands
in the social media, instead of using simple object photos as is
customary, the British designer Marc Krusin had varied product
illustrations produced. He commissioned the up-and-coming
Polish graphic artist Martin Reznik, who drew several sequences
of a crime noir comic for the campaign. We gladly present you a
selection of these drawings in this edition of AIT. The iconic fur-
niture designs by Krusin are cleverly used to carry an intriguing
story: Whereas the Mini Clay Table (Desalto) serves to store an
abandoned drink as well as a still smoky cigar, a deserted Krusin
Lounge Chair (Knoll) raises a number of criminological ques-
tions: Who had just recently been sitting here? Where and why
may he or she have gone? The next scene – shown on the pages
30/31 – also has a pair of glasses left behind on the dramatically
truncated marble top of the Krusin Side Table by Knoll. Not until
the final scene (p. 48/49) is the classic whodunit mystery derived
from the thriller genre peppered with indications: A lonely man
– a perpetrator? A witness? – lights a revealing cigar in the
shadow of the subtly staged Knoll classic Pixel Y-Leg Table and
the Krusin 016 Chair ... due to the striking imagery and the artis-
tic drawing technique, Krusin’s furniture designs are cleverly set
in the shady milieu of well-known French gangster films. Classics
of the furniture industry here encounter classics of the world of
film and comics. The artist has since received several awards for
this imaginative and unconventional form of product staging,
which can also be purchased in the form of high-quality prints
via Reznik's website.