Lea Bohm

JOI-Design | DE-Hamburg


  • born 1984
  • since 2010 JOI-Design GmbH, Hamburg
  • 2004-2009 University of Applied Sciences and Art, Hanover, Germany
  • 2009 Interior Architecture Diploma
  • 2007 Kymenlaakson ammattikorkeakoulu University of Applied Sciences, Kotka, Finland, semester abroad

JOI-Design was founded in Hamburg in 1984 by Peter Joehnk, who, alongside Corinna Kretschmar-Joehnk, has cultivated the practice into one of Europe’s most respected leaders in hospitality design. Twenty-five years experience has led to a firm belief that design is the hotelier’s best marketing tool. This principle manifests itself in a genuine interest in the art, architecture and social inheritance of the location, which is ingeniously woven into the internal character of each project. JOI-Design’s portfolio reflects a wide diversity of projects encompassing sophisticated modern hotels, grand historic establishments, vibrant restaurants, sumptuous spas, and new-build airport and business hotels.
Interior design is an essential metric of success in the business of hotels, restaurants and wellness. Design should not be interchangeable between one project and another, but should contribute to each one’s unique sense of place and be fresh every time.


Workshop result